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WELCOME TO UNITED COLORS OF BENETTON.

Iconic

Color block combos for looks that highlight the Benetton DNA: our logo, the visual force of color, the sporty flair of sweatshirts, denim and knitwear.

Women Men

WELCOME TO UNITED COLORS OF BENETTON.

Keith Haring Collection

Jean-Charles de Castelbajac pays tribute to the visionary art of Keith Haring, the New York genius of 1980s street art. Discover the collection of t-shirts, sweatshirts, jackets, sweaters and accessories.

Women Men

WELCOME TO UNITED COLORS OF BENETTON.

Stars & Stripes

An injection of pure energy for Benetton Kids: stars and stripes play on primary colors for a fun multicolor look. This fall, it's imagination or bust!

Junior Girl (4-14 years old) Junior Boy (4-14 years old)

WELCOME TO UNITED COLORS OF BENETTON.

Keith Haring Collection

Art is love! For the little ones too, Jean-Charles de Castelbajac has come up with a collection animated by the timeless prints of the mythical graffiti artist: hearts, stick figures and musical notes - worth collecting.

Kid Girl (3 months-4 years old) Kid Boy (3 months-4 years old)

WELCOME TO UNITED COLORS OF BENETTON.

The latest for new born

Bright hues, color block and delightful graphics for the little adults of tomorrow. A precise idea of style made just for them, with the guarantee of Dress Safely certification.

New Born (0-18 months)

THE SEPTEMBER PALETTE

In a kaleidoscopic world, it can sometimes be difficult to choose the right shade for your favorite garment. Let yourself be guided by those who know about color: discover the palette of the month.

Take a look

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Women

Women

Men

Men

Kids

Kids